A letter sent to the president of Coliseum of Comics

admin | January 1, 2012 in Randomly | Comments (1)

I have always been a fan of local comic book stores, the ones where I knew everyone and everyone knew me. It was somewhere where you could go and relate with the people surrounding you. I have always supported my local comic book stores and the energy they hold.

I have recently moved from St Petersburg to Orlando, leaving my local comic book store, Emerald City, behind. One thing I have been looking for in my vicinity has been a good local comic book shop. The only one I seem to find is Coliseum of Comics in Kissimmee. I visited this location and it had to vibe of your local comic book store, I felt welcome and everyone was very friendly. I ended up chatting with the clerks on their downtime for quite some time, and told myself I would be back for sure and maybe this would be my new comic shop.

Weeks went by and I went back to St. Petersburg and I picked up the weekly comics that were being held for me at Emerald City because at this point I was still in the mindset of supporting them. When I came back home, a couple weeks went by, and a couple of issues went without being picked up. So I found myself at Fashion Square Mall in Orlando and decided I would maybe pick up a couple comics. This was new to me, because I have never bought my comics anywhere else other than Emerald City and Sci-Fi city. Well when I walked into the store I noticed a Deadpool cup that caught my eye, I picked up it and was set on buying it as my girlfriend has a matching Harley Quinn one. I was very excited because I had been looking for one for quite some time. I then went on and picked up a couple of comics, and asked the store manager about a board game, though he had nothing to say about it, he was very friendly and cordial, also apologetic that he didn’t know much of the game in question.

I then made my purchase and was on my way out. About one minute after I left, a rushing mall-goer knocked into me, knocking my bag out of my hand. He rushed off before I could even notice. Now remember I have a glass in one of these bags. My heart dropped as I heard the glass shatter. I was blind-sided and didn’t know what to do.

So with my broken spirit I wandered back to the comic store to see if anything could be done. The clerk then told me we was sorry and he wouldn’t do anything. He repeatedly told me so, not showing any signs of sympathy or compassion. All I would have liked was a store credit, or at the least some sort of compassion, instead I was greeted with an iron fist and figurative finger pointing me out the door to leave because I was bothersome.

I was about to leave the store when I asked if they could at least throw away the glass seeing as a broken glass is as useful as a Aquaman. This time I was greeted with an actual finger pointing me towards a trash can outside of the store. This really upset me that he couldn’t even at least throw out an item I purchased there and instead just pushed me out the door.

All this while I am being as nice as I can, not raising my voice and being understanding. I know how it goes seeing as I work retail at a local Gamestop. But I know that when a customer in need comes in, I try my hardest to make them leave with a smile because I know every customer is important and customer service in my opinion, and in every retailer’s opinion comes first.

I then leave the store and realize this is not the store I want to support, this entire visit was a mistake. I wanted to just return my comics and try and salvage some happiness that I had at the beginning of the day, as this was the worst shopping experience I have had in a couple years. I walk back in and could see the clerk was already annoyed I entered the store again. I walk up and ask the other clerk at the register if I could return them and he showed concern and looked to the “rude” clerk. The “rude” clerk then said that nothing would be done as I could have read them already and he wouldn’t do anything. I came back quickly and sincerely that I only had time to have my glass break, that is it. I wouldn’t be dishonest about the situation and I haven’t even read the issues leading up to the ones I had just bought.

I could tell he was getting annoyed for sure when he asked for his manager. Aaron, I believe or whatever spelling it is, asked what was wrong and I explained the situation. He was sympathetic and very nice. This was the first sign of humanity I had been shown all day, he at least made me feel better about the situation and explained it in a more customer friendly manner. He asked why I wanted to return the comics and I said quite frankly, I don’t want to support this store after today, I would rather support my local comic book shop, being Emerald City as I know they are much more customer oriented. He then offered me store credit, but I refused as these were the comics that I wanted at the time.

I left with my head low, and my spirits broken. I knew that buying from this chain would be a mistake and that I in fact did not have a local comic book shop in Orlando. But I was happy to know I have Neil and the boys at Emerald City and I shouldn’t have strayed from them in the first place.

And to think all it would have taken was another glass or $10 store credit and I would have been a customer every week, but instead I got nothing other than a ruined shopping experience and ultimately ruined day.

I wanted to share this with you because I feel like you should know that this experience ruined this comic chain for me, and many other friends as well. I also hate that I won’t visit the friendly faces at the Kissimmee store because I just would not feel right supporting this company. The one thing I am glad is that this reassured me that my local comic shop was really the right way to go and not Coliseum of Comics.


Ed Jones

One Response to “A letter sent to the president of Coliseum of Comics”

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  1. Comment by MarkJanuary 2, 2012 at 12:09 pm   Reply

    Shades of Ocean Marketing and every other customer service debacle. Give somebody a few dollars credit and you will earn hundreds of dollars in positive advertising. Get stingy over a few dollars and earn thousands of dollars in anger and vitriol.

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